Balanced Breastfeeding

Balanced Breastfeeding Lactation consultations for pregnant and postpartum parents. Come if you set a goal to breastfeeding. Stay no matter how long you breastfeed.

Balanced Breastfeeding is an breastfeeding organization rooted in safe advice, realistic strategy and kind community. Katie Madden, RN, IBCLC provides both one on one lactation support, support through groups and workshops, and self paced support through online courses.

Happy Holidays from the BB Team! We hope you are enjoying the holidays, the decorations (like these grapefruits will be)...
12/23/2025

Happy Holidays from the BB Team!

We hope you are enjoying the holidays, the decorations (like these grapefruits will be), and all the yummy food (like these cookies)!

Balanced Breastfeeding office is closed Wednesday and Thursday but you can text or email and we will get back to you as soon as we can!

Happy Holidays!!!

Breastfeeding apps… There are some really cool apps out there that track not just breastfeeding, but all things baby. Bu...
12/20/2025

Breastfeeding apps… There are some really cool apps out there that track not just breastfeeding, but all things baby.

But, tracking in an app isn’t always a good idea. Apps produce a lot of data and summaries that can be overwhelming or unnecessary. So I am suggesting a few times when you should reconsider using an app.

In the first week, don’t use an app.

Rely on the documentation sheets that Balanced Breastfeeding or the place you delivered has provided for you.

If you’re paying more attention to the app than the baby, stop using it.

Watching the clock on the app means you’re not watching how your baby is acting. They don’t tell you if the baby is ready to feed, still hungry, or feeling satisfied.

If you are still using an app at six weeks, it is likely best to stop.

Hopefully by 6 weeks you don’t feel the need to track every wet and dirty diaper. Getting comfortable with sensing when baby is ready to feed, what breast you left off on, and that baby is having adequate diapers is something you can trust yourself to do without relying on the app.

If your app is stressing you out or feels like a chore, stop using it.

If you are tired of using it, just stop. Apps are definitely not required. You may be inclined to use app data to try to find patterns in your baby’s behavior so you can anticipate what’s to come next. Most likely, you won’t find it. You may even find yourself endlessly scrolling through past app data, desperate to find some correlation or pattern that will help your baby be less fussy or sleep more. I often see this have a negative impact on stress and anxiety in parents. More isn’t always better.

You don’t have to keep track of everything all the time. Parents have been able to parent without apps, you can too.

Did you know Balanced Breastfeeding has a whole section on our website with client resources that include classes, educa...
12/12/2025

Did you know Balanced Breastfeeding has a whole section on our website with client resources that include classes, educational videos, and a client manual with information on breastfeeding topics ranging from preparing to breastfeed through weaning? Clients receive access at their first appointment. Not only are we available to answer questions via email or text, but this information is available any time of day or night!

You’ve learned to trust your OB or midwife throughout your pregnancy. Once your baby is here, your lactation consultant ...
12/05/2025

You’ve learned to trust your OB or midwife throughout your pregnancy. Once your baby is here, your lactation consultant and your pediatrician will guide you through the early months of your baby’s life. Beginning at your first appointment, you can (hopefully) develop trust with these providers.

Your lactation consultant is ideally someone you’ve met during your pregnancy. She should be kind and knowledgeable. She should ask a lot of questions to determine your unique needs postpartum. Hopefully, she provides a hands-on assessment, measures your ni***es for pumping, and also suggests the best nursing positions for you based upon your unique breast anatomy.

Once your baby is born, your lactation consultant should be a warm, familiar face that welcomes you to the new world of breastfeeding your newborn. She shouldn’t seem critical of the choices you have made prior to your appointment.

She should exude confidence and compassion as she creates a plan with you to follow. She should offer follow up appointments as needed to navigate the different phases and stages of breastfeeding. Ideally, she provides you with a written summary of your appointment to refer to until your follow up appointment.

It is through these critical early experiences that you slowly develop trust in your care providers.

Remember, you are a health care consumer and you have the right to seek care elsewhere if you are struggling to trust your care provider.

It is harder to have a baby right now than it was for me 19 years ago or when I started practicing as an IBCLC over 15 y...
11/29/2025

It is harder to have a baby right now than it was for me 19 years ago or when I started practicing as an IBCLC over 15 years ago. There is a storm of information to w**d through. Google is tempting. You might find the “right” answer, but it will be buried in multiple wrong answers. Social media overwhelms with rapid fire posts that can trigger worries not founded in what’s real in your life.

Most parents rely on the internet to learn. At Balanced Breastfeeding, we create a protected online learning environment away from social media. Clients access the Client Resource Page, a private website to learn about breastfeeding from pregnancy through weaning.

Parenthood is about knowing your child, trusting yourself, and feeling into what is right for your family. You can’t find this online. You can only find it within yourself. My goal is to help clients feel more self confident and empowered.

Along with being a Registered Nurse and having 15 years of experience working with postpartum families, Justine Deputy i...
11/18/2025

Along with being a Registered Nurse and having 15 years of experience working with postpartum families, Justine Deputy is now a Certified Lactation Support Provider (CLSP)!

About Justine:

Hi! I’ve been a nurse in both maternity and pediatrics, and I’ve always loved supporting families during pregnancy, birth, and the postpartum period.

After earning my BSN, I spent years caring for pregnant, laboring, and postpartum parents. Being part of such a special moment in someone’s life is something I’ll never take for granted.

A few years in, I found myself wanting to make a bigger impact behind the scenes. I went back for my MSN in Health Administration and shifted into roles that let me support families in new ways. Having my own two kids only made my passion for this work grow.

Katie and I have worked together since 2010, and I’ve been with Balanced Breastfeeding since the early days in 2014. Now, as Practice Manager, I get to help create a space where parents, babies, and families feel truly cared for. And I’m so grateful for it.

Thanks for being a part of our community!

11/02/2025

Feeling cozy and settled in suite #60!

Move in ➡️ now ✨

♥️
09/30/2025

♥️

✨ Grateful for families who share their stories ✨Sometimes breastfeeding comes with unexpected challenges, like tongue t...
09/02/2025

✨ Grateful for families who share their stories ✨

Sometimes breastfeeding comes with unexpected challenges, like tongue ties, biting, or conflicting advice. Together, we slow things down, sort through the confusion, and make a clear plan that feels right for your family.

I love that Taryn left our visits feeling supported, informed, and empowered, and that big brother could be part of the journey, too 💕

And grateful for , a trusted resource for referring families with ties when needed.

Happy World Breastfeeding Week! Show me your b***s! (with babies on them of course)!! Tag  in your World Breastfeeding W...
08/03/2025

Happy World Breastfeeding Week! Show me your b***s! (with babies on them of course)!! Tag in your World Breastfeeding Week post.

Here’s one of me (Katie Madden) being breastfed by my mother in May of 1982.

Before your baby is back to birth weight, they may not wake to eat on their own—and that’s okay. It’s your job to gently...
07/17/2025

Before your baby is back to birth weight, they may not wake to eat on their own—and that’s okay. It’s your job to gently guide them through this early stage, aiming for at least 8 feeds in 24 hours. ♥️

If baby is too sleepy or too upset to feed, try:
✨ Skin-to-skin in just a diaper
✨ Hand expressing a few drops to encourage rooting
✨ Gentle wake-up techniques like diaper changes, foot rubs, or baby sit-ups
✨ If baby gets overwhelmed, pause. Lay together skin-to-skin for 15 minutes and try again when they show signs of readiness.

Feeding a newborn takes patience, persistence, and a lot of heart. Whether you’re nursing or bottle feeding, you’re learning each other. You’re not doing it wrong—you’re doing your best. 💕

Preparing to go back to work?Rule  #2 – Protect & Promote Your Milk Supply 🍼About 4 to 6 weeks before heading back to wo...
07/01/2025

Preparing to go back to work?

Rule #2 – Protect & Promote Your Milk Supply 🍼

About 4 to 6 weeks before heading back to work, start building your “Work Milk Stash.” A labeled bin in your freezer = game changer for staying organized.

Already have a good stash from early on? You might not need to pump more, just sort and label what you’ve got.

Need to build more? After a morning nursing session, pump both sides for ~15 mins within 15 mins of feeding. Label your milk with the date & time, and store in 2–4 oz portions.

🎯 Goal: 3 full days of milk = ~45 oz (for a typical 8-hour day, think 12–15 oz).

You’ve got this! 💪

Address

1601 Concord Pike, Suite #60
Wilmington, DE
19803

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Our Story

Katie Madden RN, BSN is the founder of BalancedBreastfeeding.com where we believe in Safe Advice that protects a parent's and baby's whole health and well-being, Realistic Strategy that creates actionable, manageable breastfeeding plans for real life. Kind Community that fosters courageous, authentic connection online and IRL.