Linda Greeff : Pocket Cancer Support

Linda Greeff : Pocket Cancer Support I am a oncology /palliative care social worker in South Africa with a passion for cancer advocacy
CV Basil Bloch.

Master’s-level Oncology and Palliative Care Social Worker, ovarian cancer survivor, with 40+ years’ experience in psychosocial support, advocacy, training, and patient-centered cancer care. ACADEMIC DETAILS:

SCHOOL:
Tygerberg High School, Parow, Cape Town

UNIVERSITY TRAINING :
BA Social Work University of Stellenbosch - 1975
BA Hons Social work University of Stellenbosch - 1976
Masters Mental Health University of South Africa - 1984

3. EMPLOYMENT EXPERIENCE: in brief since qualification

Internship:
Weskoppies Psychiatric Hospital - 1979

• Mental Health and psychiatric social work in the private welfare area and public sector hospital setting.
• CANSA (Cancer Association of South Africa) Western Cape social work coordinator and consultant 1983-1991
• Social work private practice 1991-1997 - specialising in Oncology social work.
• GVI oncology services: Oncology Social worker & Coordinator
1997-2002
• GVI Oncology Human Resource Manager & Head of Psycho-social services currently
PROFESSIONAL REGISTRATION AND MEMBERSHIPS

• South African Council for Social Services Professional (SACSSP)

• South African Social Workers in Private Practice Association (SASWIP)

• South African Oncology Social Work Association (SAOSWA)

• Pan African Psycho Oncology Society (PAPOS)

• Member of AFRICAN ORGANISATION FOR RESEARCH AND
TRAINING IN CANCER (AORTIC)

• Member of the American Oncology Social Work Society (AOSW)

• Member South African Oncology Social Work Association (SAOSWA) National Chairperson of SAOSWA since 2002 to the 2010






INTERNATIONAL Conferences attended

Hamburg UICC Conference 1990 - Presented a Poster on the “I Can Cope Program” Implementation in South Africa

Lucerne UICC Psycho Social Aspects of Breast Cancer 1996

New Orleans AOSW (American Oncology Social Work Society Conference) 1999

Ghana (Accra) Aortic Meeting 2003 - Presented a paper re the “Hoping is Coping” group work program in the GVI Practices in South Africa

IPOS Conference Copenhagen 2004: Keynote Speaker

Austin, Texas, (American Oncology Social Work Society Conference) 2005

AACR (American Association for Cancer Research) Survivor Advocate program, Los Angeles 2007

World Cancer Summit, Ireland, Lance Armstrong Foundation 2009

American Cancer Society, Skills building workshop, Accra, Ghana 2009

UICC conference China 2010 as an invited guest of the American Cancer Society

American Cancer Society UN Special Meeting briefing as Cancer Ambassador for South Africa – New York City 2011

Icon conference 2012 Durban

Aortic Conference Durban 2013

Advocacy Leaders meeting Casablanca Morocco 2013

UICC conference Melbourne Australia 2014


ADDITIONAL TRAINING COURSES

• Extensive Narrative training in a Study group with Dr’s Suzanne Shuda and Elize Morkel.
• Attendance of two intensive workshops with Michael White of Dulwich Narrative Therapy Centre, Australia
• Workshop with David Epson re narrative practices with Children
• Play therapy training Dr Gary Landert (USA)
• Therapeutic Hypnosis training, Wellness Institute USA
• Workshops on Grief and Bereavement issues
• Training in Filial Therapy
• Common Shock workshop- Kathe Weingarten from the USA
• Advocacy Training USA 2007
• Advocacy training Livestrong and ACS 2010 and 2011 in South Africa
• Narrative training 2013, 2014 Elize Morkel

Career achievements:

• Development and pioneering “I Can Cope Program” for cancer patients and families in South Africa and Namibia.
• Presentation at Hamburg Conference in 1990
• PAPOS Conference, Pretoria 2003
• Launched the first Cancer Survivors Day in South Africa
o Rolled it out as a National Program, currently in its 5th year

• Contributed to Cancer text book edited by Prof Basil Bloch
o Gynaecological Cancers; Ed Prof. Maskew Miller: 1994
• Development of the Hoping is Coping support program for people living with cancer.
• Received the CANSA - Mariette Loots Award for contribution to developing services for cancer patients and their families in 1989 for the developing of the “I can Cope” cancer group work program.
• Development of in-house training program for radiographers, oncology nurses, administrative staff and oncology social workers
• Co-Founder of the South African Oncology Social Work forum in 2000 after attending the American Oncology Social work Conference in New Orleans in 1999. Current Western Cape Regional Chairperson of SAOSWA.
• Co-Founder and Director of People Living with Cancer organisation in South Africa (www.plwc.org.za & www.cancerbuddies.org.za
• Development of GVI in-house oncology focused training programs for staff development in soft skills for all occupational groups.
• Established Patients centered care model and standards of care within GVI oncology as well as implementing dedicated training programs in this regard.
• Initiated and coordinated the GVI introductory psychosocial skills building training programs that GVI oncology presents for all healthcare professionals; to assist with building interpersonal skills of health care staff, enabling them to deal with the emotional issues of caring for cancer patients and their families.
• Initiated and implemented the National Cancer Survivors day concept in South Africa that is being celebrated throughout SA since 2000 that is now part of the health Calendar of South Africa
• Facilitates the Cancer Buddy support group in Cape Town since 2008 monthly
• Has presented numerous talks at National Cancer conferences
• Has attended and presented at International Cancer Conferences in Africa (2) , USA (4) and Europe (5) between 1994-2012 UICC conferences in China(2010) and Melbourne (2014)
• Participated on the 1st Patient survivor Forum held steering committee during May 2011 who hosted the Voice of Cancer survivors Forum in South Africa to improve cancer advocacy initiative in South Africa
• Currently conducting Photovoice research project with Dr Lynn Edwards for PLWC that was ethically approved by the MRC 2014/2015



Articles Published and other contributions

• The role of counselling in the care of cancer patients and their families; CME (Continuing Medical Education), 1998, Vol16, No5, P415-419
• Making a difference: The multidisciplinary team approach in cancer care; Mrs Linda Greeff & Dr Leon Gouws; The Specialist Forum - October 2003
o Contributed a chapter in a Gynaecological Cancer Handbook Gynecological Cancers; Ed Prof. Maskew Miller: 1994
• Tumori, a Journal of Experimental and clinical Oncology
3RD International Cancer Control Congress Monograph, September –October 2009 p 584

The role and importance  of caregivers  are a core resources in  carering for  cancer patients  along the  cancer journe...
03/11/2025

The role and importance of caregivers are a core resources in carering for cancer patients along the cancer journey ! Read more :

https://copingmag.com/six-things-new-caregivers-need-to-know/

Six Things New Caregivers Need to Know Shelley and Keith Hardeman
by Keith T. Hardeman

While a cancer fight is hardest on the patient, caregivers suffer too. The stress of caregiving can be emotionally exhausting and often leads to burnout. Sadly, a catastrophe like cancer sometimes breaks couples apart. Don’t let that happen. Instead, be your partner’s rock of support.

Since I’ve experienced quite a bit through providing extended care for my wife, I wish to assist others by sharing a few coping tricks of the caregiving trade.

Accept the overwhelm you feel at the outset

Neither of you signed up for any of what’s about to take place. If the cancer is advanced and chemotherapy is involved, there’s a good chance you’re both going to suffer immensely in your respective roles. It’s important for you to openly talk, empathize, and listen to each other.

Though it may take time, there will come a point when you’re no longer mired in crisis mode. You’ll resign yourselves to the fact that you’re confined within cancer prison. No matter how much you don’t want to be there. No matter how unhappy it makes you. Your “new normal” will be a difficult one.

But acceptance of reality will slowly evolve into its becoming predictable and manageable. You’ll come to understand more about cancer, crisis communication, and coping strategies than you ever thought possible.

When people say awkward things, forgive them, for they’re trying their best

A few friends will struggle with their responding messages to the diagnosis news. Sometimes their “solution” is imploring you to just stay positive about a disease that realistically could claim your partner’s life.

No question, the positivity-pushers mean well. But when it comes to cancer reality, they don’t get it. They’ll seem rather tone-deaf as they unintentionally dismiss the hardships of your cancer world.

Instead of focusing on their word choice, try to “hear” what they are trying to say: They care about you, they hurt for you, and they want to help. (Of course, it would be far better if they’d just say it that way in the first place.)

If that doesn’t work, remind the persistent ones to instead listen. Tell them – repeatedly, as needed – there’s nothing good about cancer, and you’re coping as best you can.

But however awkwardly they may talk about your partner’s cancer, do remember this: They care deeply about your well-being. And that in itself is never wrong.

You’ll come to understand more about cancer, crisis communication, and coping strategies than you ever thought possible.
Don’t hesitate to ask for help

Seeking help is not an admission of defeat or failure. Your physical and emotional health may require a little extra life space on days when professional and caregiving responsibilities clash.

Successful coping means that, in spite of all your duties, you’ll still need to invest time for adequate sleep, nutrition, and exercise. Falling short in these areas will only exacerbate the stress you’re already experiencing. You can’t take care of your significant other if you don’t take care of yourself.

The American Cancer Society and Coping’s Cancer Survivors Guide are great resources for information, coping suggestions, or finding a local support group. But now, more than ever, is the time to lean on your friends.

Make lists of things that need to be done, and share them. Many of our contacts were bursting at the seams to help us. They brought prepared meals. They gave us rides and picked up groceries and pharmaceuticals. They provided snow removal and helped with yard upkeep. They listened tirelessly and consoled us. Even at 3:15 a.m. They never let us feel alone.

If there’s a setback, wait until you’re ready to talk before alerting others

Bad news updates will be difficult for friends and family to hear.

During our long course of treatment, we were deflated by a couple of discouraging test results. When we phoned a few loved ones immediately afterward, some reacted with almost inconsolable despair, which further dampened our morale. We were thrust into an unwanted role of placating others when it was my wife and me who most needed comforting at that moment.

Obviously, handle this as you see fit. But consider setting boundaries when it comes to the promptness of updating others. In spite of their anticipation, I would suggest not disclosing news of a setback until you’ve had adequate time to process it and get past the initial jolt. (And you’re not obligated to respond to calls or texts from them before you’re ready, either.)

Consider taking a day or two to let the shock factor wear off some. You may be a bit more prepared to cope with others’ somber responses as a result. In retrospect, I certainly wish we had done it that way.

A few coping tricks of the caregiving trade.

02/11/2025

✨ Honoring the Life of Jennifer Heunis ✨

Today, I want to honor the remarkable woman, Jennifer Heunis, who was one of the first breast cancer buddies back in the day. 💗

I will always remember her strength, her fitness and passion for life — from running to dragon boating — and above all, her deep love for her family. Her mother has stood by her side through every moment with unwavering care, love, and devotion.

Jennifer, your courage, kindness, and spirit inspired so many. May your soul rest in peace. 🌷

My heartfelt condolences to her family and loved ones during this difficult time.
You will stay in my heart forever, Jennifer. 💞
Heunis

31/10/2025
🌟 New Peer Support Group for Brain Tumour Patients & Caregivers in South Africa 🌟Living with a brain tumour – or caring ...
29/10/2025

🌟
New Peer Support Group for Brain Tumour Patients & Caregivers in South Africa 🌟

Living with a brain tumour – or caring for someone who is – can feel incredibly isolating. Many patients and families have shared the urgent need to connect with others who truly understand what they are going through.

We are starting a Brain Tumour Peer Support Group to bring patients and caregivers together in a safe and supportive space.

✨ Why join?

Meet others who are walking a similar journey

Share experiences and practical strategies for coping

Reduce distress and feelings of isolation

Build supportive relationships during a difficult time

Learn and grow together in hope and resilience

🧑‍🤝‍🧑 This group is open to patients and caregivers across South Africa. Sessions will be facilitated online, making it easy for everyone to join.

📩 If you or someone you know would like to be part of this new group, please contact me at:
info@lindagreve.co.za

27/09/2025

🔑 Key #7: Stay in Control

Palliative care empowers you to shape your care, even in uncertain times.
Advance care planning lets you say what matters most:
What are your priorities? What’s off the table? Who do you trust to speak for you?
Staying in control brings dignity, even when illness takes much else away.

26/09/2025

🔑 Key #6: Don’t Do It Alone

Caring for someone with serious illness is not a one-person job.
Palliative care uses a team approach—nurses, doctors, social workers, counselors, chaplains—each offering support.
This is hard. No one should walk it alone.
Let the team walk with you.

25/09/2025

🔑 Key #5: One Person Can Guide You

Navigating healthcare can feel overwhelming.
One compassionate clinician who knows you and your story can light the way.
You don’t need many—just one who listens, explains, and walks beside you.
Look for that guide. You deserve one.

23/09/2025

🔑 Key #4: Know What to Expect

Understanding what lies ahead gives you power.
Clear, honest conversations about illness and the future reduce fear and help you prepare.
Palliative care offers truth with compassion, so you can plan and live fully.
Knowledge is peace of mind.

23/09/2025

🔑 Key #3: It’s Not Just About Dying

Many think palliative care is only about the final days—but it’s about living well now, even with serious illness.
It supports you physically, emotionally, and spiritually—long before the final stage.
Palliative care isn’t about giving up—it’s about showing up for life.

22/09/2025

🔑 Key #2: Start Early

Palliative care isn’t just for the end—it’s for the whole journey.
Starting early (even at the time of diagnosis) helps manage symptoms, reduce distress, and make better decisions along the way.
Early palliative care = better quality of life.
Don’t wait. Ask early.

21/09/2025

🌿 7 Keys to Meaningful Care During Serious Illness 🌿

When facing a serious illness, patients and families often feel overwhelmed by the care journey. These seven keys can help you and your loved ones navigate this difficult time with more confidence and support.

✨ Start early. Palliative care should begin sooner rather than later.
✨ Choose meaningful, coordinated care. This helps ensure your journey is guided and supported.
✨ Involve a Palliative Care Team. They bring together doctors, nurses, social workers, and other specialists to care for the whole person – not just the illness.
✨ Take advantage of local resources. In Cape Town, and in many other parts of South Africa, we are fortunate to have community-based palliative care services.
✨ Reach out. Ask your healthcare team for a referral or guidance.
✨ Stay informed. Visit trusted websites and organizations to learn what services are available in your area.
✨ Lean on support. You don’t have to walk this path alone – palliative care is about walking it together.

💛 Remember: Palliative care is not just about the end of life. It is about improving quality of life, managing symptoms, supporting families, and ensuring dignity and comfort at every stage.

If you’re in Cape Town or anywhere in South Africa, reach out to your local palliative care services – help is available. 🌍

Cancer AlliancePalprac

Address

9 Andrag Street Welgemoed
Bellville
7530

Opening Hours

Tuesday 09:00 - 17:00
Wednesday 09:00 - 17:00
Thursday 09:00 - 17:00

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