Linda Greeff : Pocket Cancer Support

Linda Greeff : Pocket Cancer Support I am a oncology /palliative care social worker in South Africa with a passion for cancer advocacy
CV Basil Bloch.

Master’s-level Oncology and Palliative Care Social Worker, ovarian cancer survivor, with 40+ years’ experience in psychosocial support, advocacy, training, and patient-centered cancer care. ACADEMIC DETAILS:

SCHOOL:
Tygerberg High School, Parow, Cape Town

UNIVERSITY TRAINING :
BA Social Work University of Stellenbosch - 1975
BA Hons Social work University of Stellenbosch - 1976
Masters Mental Health University of South Africa - 1984

3. EMPLOYMENT EXPERIENCE: in brief since qualification

Internship:
Weskoppies Psychiatric Hospital - 1979

• Mental Health and psychiatric social work in the private welfare area and public sector hospital setting.
• CANSA (Cancer Association of South Africa) Western Cape social work coordinator and consultant 1983-1991
• Social work private practice 1991-1997 - specialising in Oncology social work.
• GVI oncology services: Oncology Social worker & Coordinator
1997-2002
• GVI Oncology Human Resource Manager & Head of Psycho-social services currently
PROFESSIONAL REGISTRATION AND MEMBERSHIPS

• South African Council for Social Services Professional (SACSSP)

• South African Social Workers in Private Practice Association (SASWIP)

• South African Oncology Social Work Association (SAOSWA)

• Pan African Psycho Oncology Society (PAPOS)

• Member of AFRICAN ORGANISATION FOR RESEARCH AND
TRAINING IN CANCER (AORTIC)

• Member of the American Oncology Social Work Society (AOSW)

• Member South African Oncology Social Work Association (SAOSWA) National Chairperson of SAOSWA since 2002 to the 2010






INTERNATIONAL Conferences attended

Hamburg UICC Conference 1990 - Presented a Poster on the “I Can Cope Program” Implementation in South Africa

Lucerne UICC Psycho Social Aspects of Breast Cancer 1996

New Orleans AOSW (American Oncology Social Work Society Conference) 1999

Ghana (Accra) Aortic Meeting 2003 - Presented a paper re the “Hoping is Coping” group work program in the GVI Practices in South Africa

IPOS Conference Copenhagen 2004: Keynote Speaker

Austin, Texas, (American Oncology Social Work Society Conference) 2005

AACR (American Association for Cancer Research) Survivor Advocate program, Los Angeles 2007

World Cancer Summit, Ireland, Lance Armstrong Foundation 2009

American Cancer Society, Skills building workshop, Accra, Ghana 2009

UICC conference China 2010 as an invited guest of the American Cancer Society

American Cancer Society UN Special Meeting briefing as Cancer Ambassador for South Africa – New York City 2011

Icon conference 2012 Durban

Aortic Conference Durban 2013

Advocacy Leaders meeting Casablanca Morocco 2013

UICC conference Melbourne Australia 2014


ADDITIONAL TRAINING COURSES

• Extensive Narrative training in a Study group with Dr’s Suzanne Shuda and Elize Morkel.
• Attendance of two intensive workshops with Michael White of Dulwich Narrative Therapy Centre, Australia
• Workshop with David Epson re narrative practices with Children
• Play therapy training Dr Gary Landert (USA)
• Therapeutic Hypnosis training, Wellness Institute USA
• Workshops on Grief and Bereavement issues
• Training in Filial Therapy
• Common Shock workshop- Kathe Weingarten from the USA
• Advocacy Training USA 2007
• Advocacy training Livestrong and ACS 2010 and 2011 in South Africa
• Narrative training 2013, 2014 Elize Morkel

Career achievements:

• Development and pioneering “I Can Cope Program” for cancer patients and families in South Africa and Namibia.
• Presentation at Hamburg Conference in 1990
• PAPOS Conference, Pretoria 2003
• Launched the first Cancer Survivors Day in South Africa
o Rolled it out as a National Program, currently in its 5th year

• Contributed to Cancer text book edited by Prof Basil Bloch
o Gynaecological Cancers; Ed Prof. Maskew Miller: 1994
• Development of the Hoping is Coping support program for people living with cancer.
• Received the CANSA - Mariette Loots Award for contribution to developing services for cancer patients and their families in 1989 for the developing of the “I can Cope” cancer group work program.
• Development of in-house training program for radiographers, oncology nurses, administrative staff and oncology social workers
• Co-Founder of the South African Oncology Social Work forum in 2000 after attending the American Oncology Social work Conference in New Orleans in 1999. Current Western Cape Regional Chairperson of SAOSWA.
• Co-Founder and Director of People Living with Cancer organisation in South Africa (www.plwc.org.za & www.cancerbuddies.org.za
• Development of GVI in-house oncology focused training programs for staff development in soft skills for all occupational groups.
• Established Patients centered care model and standards of care within GVI oncology as well as implementing dedicated training programs in this regard.
• Initiated and coordinated the GVI introductory psychosocial skills building training programs that GVI oncology presents for all healthcare professionals; to assist with building interpersonal skills of health care staff, enabling them to deal with the emotional issues of caring for cancer patients and their families.
• Initiated and implemented the National Cancer Survivors day concept in South Africa that is being celebrated throughout SA since 2000 that is now part of the health Calendar of South Africa
• Facilitates the Cancer Buddy support group in Cape Town since 2008 monthly
• Has presented numerous talks at National Cancer conferences
• Has attended and presented at International Cancer Conferences in Africa (2) , USA (4) and Europe (5) between 1994-2012 UICC conferences in China(2010) and Melbourne (2014)
• Participated on the 1st Patient survivor Forum held steering committee during May 2011 who hosted the Voice of Cancer survivors Forum in South Africa to improve cancer advocacy initiative in South Africa
• Currently conducting Photovoice research project with Dr Lynn Edwards for PLWC that was ethically approved by the MRC 2014/2015



Articles Published and other contributions

• The role of counselling in the care of cancer patients and their families; CME (Continuing Medical Education), 1998, Vol16, No5, P415-419
• Making a difference: The multidisciplinary team approach in cancer care; Mrs Linda Greeff & Dr Leon Gouws; The Specialist Forum - October 2003
o Contributed a chapter in a Gynaecological Cancer Handbook Gynecological Cancers; Ed Prof. Maskew Miller: 1994
• Tumori, a Journal of Experimental and clinical Oncology
3RD International Cancer Control Congress Monograph, September –October 2009 p 584

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Talk openly about what matters.
Share the stories, the wisdom, the quirky gems that define your humanity.
“Your legacy is every life you’ve touched.” — Maya Angelou-

Write down the memories that shaped your life and share them with your family , these conversations of the cornerstones of memories and rituals that your family will hold onto forever and will pass on from one generation to the other

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Track the sunsets. Notice the laughter.
Catalogue the moments that remind you you’re still alive, still connected, still becoming.

Rember Keep Making Memories

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Light a candle. Share a memory. Drink the tea slowly.
Your nervous system will recognise the gesture.
Plan and make memories 🌈

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Celebrate micro-wins. Mark quiet triumphs.
Lean into what is beautiful, even when it whispers.

Big thanks toDebbie Shirley, Ester Gouwsfor all of your support! Congrats for being top fans on a streak 🔥!
27/11/2025

Big thanks to

Debbie Shirley, Ester Gouws

for all of your support! Congrats for being top fans on a streak 🔥!

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A summary of the Role of Oncology and Palliative Care, Social Workers 

22/11/2025

I’ll never forget that moment—
The way time shattered,
Leaving me suspended
Between disbelief and despair. 💔

The world kept moving,
But mine stood still,
As if breath itself
Refused to understand.

Your heart stopped quietly,
But the echo of that silence
Still trembles through
Every part of me.

Yet my heart kept beating,
Breaking with each rhythm,
Learning how to carry
Love and loss together. 🕊️

I hold your memory gently,
Close to the place
Where my own heartbeat
Still speaks your name.

— Silent Tears For You

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Every small act of showing up—one conversation, one breath, one brave step—is strategic capacity-building for the road ahead.
“Hope is not a prediction of the future; it’s a declaration of possibility.” — Bernie Mayer

Address

9 Andrag Street Welgemoed
Bellville
7530

Opening Hours

Tuesday 09:00 - 17:00
Wednesday 09:00 - 17:00
Thursday 09:00 - 17:00

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