Sonja Smith Elite Funeral Group

Sonja Smith Elite Funeral Group For branch locator, please see www.sonjasmith-funerals.co.za. Some of the Programmes are Issues of Faith, SABC2 Fokus, KYKNET Kwêla and M-NET Carte Blanche.

THE FUNERAL HOME OF TOMORROW

Sonja Smith-Janse van Rensburg is Managing Director of the Sonja Smith Funeral Group since inception date, 1 March 2006. This Multi-Award Winning Company is based in Benoni, Centurion, Fourways, Mayville, Meyerspark, Midstream, Montana, Moot, Moreletapark & Roodepoort and she is currently in the process of expanding nationwide. She has received many Accolades:

National Small Business Chamber of SA:
Woman in Business Champion 2015

Business Excellence Forum SA:
Most Innovative Company 2015

Hirsch's Centurion:
Woman in Business Achiever October 2015

Sonja is also a former Businesswoman of the Year of the Centurion Business Forum as well as a Centurion of the Year finalist. She does many Radio Talks on a variety of subjects and was aired on RSG (Praat Saam & Geestesgesondheid), Classic Business on Classic FM, Pretoria FM and Radio Pulpit. She has also featured in 7 National Television Programmes, some in which she created huge awareness for Alzheimer’s Disease & Stillborn Babies around the country. She is a past President of Toastmasters International (Centurion Club) and presents Seminars & Training in Hospitals and Retirement Homes around the country. She was a Guest Speaker at the SA Funeral Expo held at the Sandton Convention Centre in 2014, with her topic The Funeral Home of Tomorrow. Sonja is a member of the Gerontological Association of SA, (Pretoria-branch) where they focus on the needs of the Aged. Sonja is regarded as a leading role player in the Funeral Industry of SA, she is an Entrepreneur, an Innovator and was the first to introduce Green Funerals to SA. She has been featured in many newspapers, magazines such as Rapport, Beeld, Volksblad & Die Burger, Vrouekeur, Entrepreneur, Finesse and The SA Wood & Timber Times, who wrote the following about her fresh and new approach to the funeral industry, especially with regards to her Natural Woven Products.

“A remarkable endeavour, firstly because of the gall inherent in challenging the traditional coffin-manufacturing route that to date has ruled the roost locally. Secondly, it’s permeated by a strategic vision that far outstrips the boundaries set for the local funeral industry to date. Thirdly it makes for a softer approach to the harsh reality of death. And finally, it encapsulates the spirit that make entrepreneurs who they are – daring to go where none have gone before.”

She regularly travels overseas where she establishes links with overseas suppliers, investigates new concepts in funerals and renews the funeral industry locally with her fresh approach. Sonja is also the Founding Director of The Voice of the Unborn Baby, a Non-Profit company that is currently challenging legislation with regards to miscarried/stillborn babies. It is a huge ethical debate and Sonja is fighting for her Cause that miscarried babies born before 26 weeks of gestation should not be treated as medical waste. Sonja wants to change legislation in order for parents of these babies to have a choice as to what should happen to the mortal remains of their babies who never saw the light. She was the Guest Speaker at a Healing Concert held at Artscape, Cape Town during Womens’ week on this subject. A Parliamentary Questionnaire has already been raised as a result of her efforts. On television, SABC2 covered the story 'Net vir 'n Graffie' on Fokus and 'Miscarriage of Justice' was the main feature on M-Net Carte Blanche during October 2015. Sonja is married to Rian Janse van Rensburg, a Certified Financial Planner with SANLAM. They have 2 sons and a daughter and are the proud grandparents of 3 grandchildren. Sonja says: “If I knew how much fun grandchildren were, I would have had them first!”

11/02/2026

Sonja Smith Elite Funeral Group…

Elite in Care
Elite in Service
Elite in Support

Not Elite in Costs

Because at Sonja Smith Elite Funeral Group, care, compassion, and dignity always come first.

🕊️ sonjasmith-funerals.co.za

When purchasing a new grave, there are a few important considerations to keep in mind. Understanding these details upfro...
09/02/2026

When purchasing a new grave, there are a few important considerations to keep in mind. Understanding these details upfront can help you make informed, practical decisions.

🕊️ Multiple Burials
Some cemeteries allow up to three people to be buried in one grave. This is worth considering when planning for family members.

🕊️ Monument Regulations
Not all cemetery sections allow full monuments or tombstones. In certain areas, only headstones are permitted, so it is important to confirm these rules in advance.

🕊️ Lawned Graves
Lawned sections are becoming increasingly popular. These areas usually allow only headstones, with the lawns maintained by the local authority.

Being aware of cemetery regulations helps avoid unexpected limitations and ensures choices align with your wishes.

sonjasmith-funerals.co.za

Elite in Service

“Let them cry if they need to, laugh when they can, and let them feel it all.”
08/02/2026

“Let them cry if they need to, laugh when they can, and let them feel it all.”

I hear people say all the time, “I don’t want anyone crying at my funeral. I want it to be a celebration!”

And I get it.

We want our loved ones to remember the joy, the laughter, the funny stories, the moments that made life feel full and good. We want the people we love to hold onto the brightness we left behind.

But here’s the thing…a funeral isn’t really for the person who died. It’s for those who loved them. It’s a sacred space carved out in time for grief, for letting it be real, full, messy, and human.

If we try to wrap it in smiles only, we risk pushing away the very thing the gathering is meant to hold, and that’s the heartbreak.

Grief deserves a seat in the room, too. Tears belong there. Silence belongs there. The soft shaking of shoulders as someone sobs quietly belongs there. It doesn’t mean we can’t laugh, tell stories, and even find flashes of comfort or grace. It just means we’re honest about what it really feels like when someone we love is gone.

A funeral can hold all of it…laughter and tears, joy and ache. It can celebrate a life and still honor the loss of it.

Happiness doesn’t have to replace grief. It can sit beside it, hand in hand, like two old friends who understand that love always feels like both.

Do you want a happy funeral?

As for me…I say, “Let them cry if they need to, laugh when they can, and let them feel it all.”

Gary Sturgis – Surviving Grief

At Sonja Smith Elite Funeral Group, we have the experience and understanding to arrange funerals across all religions an...
06/02/2026

At Sonja Smith Elite Funeral Group, we have the experience and understanding to arrange funerals across all religions and cultures.

No matter your traditions or wishes, we provide guidance, care, and support to ensure every detail is handled with respect and dignity.

sonjasmith-funerals.co.za

Elite in Support

Find your own way, in your own time. It's your journey to healing, and only you can walk it.
04/02/2026

Find your own way, in your own time. It's your journey to healing, and only you can walk it.

Understanding what to expect can make a difficult time feel a little less overwhelming 🤍Cremation is a choice many famil...
03/02/2026

Understanding what to expect can make a difficult time feel a little less overwhelming 🤍

Cremation is a choice many families make, yet the process itself is often unclear. In this article, we gently walk through what cremation involves, the legal requirements in South Africa, and the options available to families – so you can focus on honouring your loved one, not the unknown.

Take a moment to read the full article here 👉 sonjasmith-funerals.co.za/cremation-process/

Cremation is a choice many families in South Africa make because it offers simplicity, flexibility, and the freedom to plan a farewell in a way that feels right for them. While the term is familiar, the practical steps can feel unclear – especially when decisions must be made during an emotional t...

“Every. Single. Thing. Changes.” 💔
02/02/2026

“Every. Single. Thing. Changes.” 💔

02/02/2026

Saying goodbye is difficult enough. It is a moment filled with emotion, reflection, and the weight of loss. The last thing any family should have to face during this time is added stress or uncertainty.

Having funeral cover removes financial pressure and difficult decisions at a time when clarity is hard to find, ensuring arrangements can be handled with care and dignity.

sonjasmith-funerals.co.za/

Elite in Care

Sonja Smith Elite Funeral Group is an Authorised Financial Services Provider, FSP No. 47204

Life has never come with a promise of fairness, and difficulties still find their way to good people. What you do have i...
30/01/2026

Life has never come with a promise of fairness, and difficulties still find their way to good people. What you do have is the ability to choose how you respond. Your perspective, your actions, and the meaning you give to life’s curveballs are where your strength truly lies.

Q: What is a Life File and why should I have one?A: A Life File is a collection of all essential personal, legal, financ...
28/01/2026

Q: What is a Life File and why should I have one?

A: A Life File is a collection of all essential personal, legal, financial, and medical information. It helps ensure your loved ones know your wishes and have access to the documents they may need when the time comes. It’s also important that someone you trust knows where to find it, so it can be accessed easily when needed.

Don't have a Life File in place? Start the process of compiling one by requesting our free Life File template: sonjasmith-funerals.co.za/preplanning

Elite in Support

“Grief doesn’t ask to be erased…”
27/01/2026

“Grief doesn’t ask to be erased…”

One helpful way to understand grief comes from Lois Tonkin.

Tonkin’s theory challenges the idea that grief fades, resolves, or disappears with time. Instead, it suggests this: grief stays the same size, but life grows around it.

In the beginning, grief can feel all-consuming. It takes up everything. Over time, new experiences, relationships, routines, and moments of meaning slowly expand the space around the grief. The pain doesn’t vanish. It’s just no longer the only thing present.

This matters because it removes the pressure to “get over it.”

If your grief still feels heavy years later, that doesn’t mean you’re stuck.
If moments of joy coexist with deep sorrow, that doesn’t mean you’re betraying your loss.

Grief doesn’t ask to be erased.
It asks to be carried, alongside a life that continues to grow.

Both can be true at the same time.

Address

85 Lyttelton Road, Clubview
Centurion
0157

Alerts

Be the first to know and let us send you an email when Sonja Smith Elite Funeral Group posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Practice

Send a message to Sonja Smith Elite Funeral Group:

Share

Share on Facebook Share on Twitter Share on LinkedIn
Share on Pinterest Share on Reddit Share via Email
Share on WhatsApp Share on Instagram Share on Telegram

Our Story

Sonja Smith-Janse van Rensburg is Managing Director of the Sonja Smith Funeral Group since inception date, 1 March 2006.

This Multi-Award Winning Company is based in Centurion, Pretoria & Midstream and they are currently in the process of expanding nationwide.

Sonja has received many Accolades:

· National Small Business Chamber of SA: Woman in Business Champion 2015