All my love, Sarah. From the moment that I witnessed my first birth, I knew
that this was the miracle in which I would feel honoured to be a part of.
I offer home and birth unit births, I am extremely passionate about home birthing, and believe it gives an expectant mother the opportunity to birth in an emotionally supportive environment. Dear expectant parents
I would like to take this opportunity to welcome you as parents, to what is probably going to be the most exciting journey of your lives. It is a time in which new parents feel their
most vulnerable and therefore an opportunity for me to
make the biggest difference. The birth of your child has a
remarkable impact on the bond that you form together
and I therefore believe in allowing parents to choose what is best for them. I studied at WITS University, and did my
community service at Rahima Moosa mother and Child
Hospital, before working as a midwife for Genesis clinic. I joined Sue King in February 2017, as her beliefs in the
natural process of labour and birth aligned perfectly with mine and
I felt that she could mentor and teach me the best, and I
now want to carry her legacy forward so that other
expectant families may still be touched by her. I worked together with Elrika until February 2022. Having a partner in the practice was an amazing and great start to private practice. I now practice on my own and I look
forward to walking this phenomenal journey with you. My beliefs are to allow a mother her own space to birth in, and to give her an opportunity to take control in labour and childbirth, but at the same time to keep her informed and ensure the safety of mother and baby at all times. I believe that a positive birth experience sets the standards for a positive family bond to be established.
27/03/2026
This doula week, I hope you all know how truly grateful we are to you for all your love and support to both us as midwives as well as our clients!! I wish there was a way to have every client have a doula, because not everyone knows your value until they actually have you by their side in birth!! Keep up the good work! Im not going to tag anyone because no one deserves to be left out! Thank you beautiful ladies!
19/03/2026
Wow! Think Iโm still on the birth high from this incredible VBAC! Cuddles & Co Doula Services always love working with you and Shakti Births - Doula Services โข HypnoBirthing โข Birth Equipment
Another VBAC queeeennn ๐โจ
Myself and Tam work side by side and honestly I could not do this job without her ๐ค
She called me while she was in theatre with another mama to step in and support, and I hopped in my car and met this incredible family
What a powerful, beautiful birth, holy moly
Sarah the midwife was exceptional as always โจ
So grateful to do what I do
16/02/2026
I've just reached 1K followers! Thank you for continuing support. I could never have made it without each and every one of you. ๐๐ค๐
11/02/2026
Keeping up with the trends!
09/02/2026
The wait has been tough but hopefully soon we will open!
Last year the original founders of Genesis, along with a collaborative of midwives and doctors bought and renovated the much loved Genesis Clinic in Joburg๐
Following positive engagement with the Department of Health and in line with the timeline given by them, we prepared with a full staff complement to launch in November of 2025 ๐
The Department has sadly spent much of the past three months dealing with public scrutiny around the Tembisa Hospital scandal and so have not proceeded with the inspection and licensing of new facilities.
We are so sorry for all the parents who had hoped to give birth here. We are here and ready to serve as soon as the Department gives us the go ahead. We urge those who can to keep the faith and to raise their voices as we ask those in power to engage once again and complete the process of allowing us to offer the standard of family centered, safe and economic maternity care that Genesis is renowned for ๐
29/01/2026
A sneak peak into my stats for 2025! Homebirths are still my favourite! ๐คฉ what this space for some more stats and a little blog from last years highs and lows! My first full year back after becoming a mom myself! Thank you to Midwife Ester for the little graphic
14/12/2025
We need more midwives!! Private Practicing Midwives Alliance Society of Midwives of South Africa
27/08/2025
23/08/2025
Couldnโt imagine a nicer place to welcome your little bundle of joy!!
23/08/2025
Yay! So excited to be back in this space! The energy and atmosphere was always so welcoming and peaceful, and it still is! Well done to Jude for embarking on this journey for so many beautiful births to come! We can start booking moms from 15 November! So excited to be back in this space and see old friends and colleagues.
23/08/2025
The incredible, inherent strength that shines through every woman as she brings new life into the world is a primal, awe-inspiring force.๐ซ
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We would like to take this opportunity to welcome you as parents, to what is probably going to be the most exciting journey of your lives.
From the moment that I witnessed my first birth, I knew that this was the miracle in which I would feel honored to be a part of. It is a time in which new parents feel their most vulnerable and therefore an opportunity for me to make the biggest difference. The birth of your child has a remarkable impact on the bond that you form together and I therefore believe in allowing parents to choose what is best for them. I studied at WITS University, and did my community service at Rahima Moosa mother and Child Hospital before working as a midwife for Genesis clinic. I joined Sue King in February 2017, as her beliefs in the natural process of labour aligned perfectly with mine and I felt that she could mentor and teach me the best, and I now want to carry her legacy forward so that other expectant families may still be touched by her. I look forward to walking this phenomenal journey with you.
- Sarah -
Ever since I started midwifery I fell in love with the whole process of allowing your spirit, body and mind to help you have such an empowering experience. Every time a baby is born a family changes and as a midwife itโs beautiful to witness a woman become a mom, a man become a father and kids become siblings. I have had the privilege to study and work through the University of Johannesburg and did my community service at Rahima Moosa mother and Child Hospital before working as a midwife for Genesis clinic an then going on into private midwifery. I had the privilege of being mentored by Sue King in her practice. I do believe that itโs important to bring birth back to home or the feeling of home to birth, where moms can labour and birth feeling safe and secure.
- Elrika -
We offer home and birth unit births, we are extremely passionate about home birthing, and believe it gives an expectant mother the opportunity to birth in an emotionally supportive environment.
Our beliefs are to allow a mother her own space to birth in, and to give her an opportunity to take control in labour and childbirth, but at the same time to keep her informed and ensure the safety of mother and baby at all times.
We believe that a positive birth experience sets the standards for a positive family bond to be established.