25/08/2025
At Afurakan, we're dedicated to empowering individuals to achieve their goals and unlock their potential. Our approach combines personal strategy coaching with innovative Infratherapy sessions, featuring infrared sauna treatments. But what sets coaching apart from therapy, and how can our integrated approach support your growth?
When it comes to personal growth and development, two terms often come up: coaching and therapy. While both can be valuable tools for self-improvement, they serve distinct purposes and cater to different needs.
Therapy, also known as psychotherapy or counseling, focuses on healing and emotional resilience. It's designed to address mental health issues, such as anxiety, depression, trauma, or relationship difficulties, by exploring past experiences and current emotional states. Therapists are licensed mental health professionals trained to diagnose and treat mental health disorders using evidence-based practices like Cognitive Behavioral Therapy (CBT) or Psychodynamic Therapy.
Therapy is often:
- Emotionally focused: Exploring and processing emotions to promote healing and self-awareness
- Past-oriented: Understanding how past experiences shape current thoughts, feelings, and behaviors
- Clinical: Addressing mental health issues and providing treatment plans
Coaching, on the other hand, is a forward-focused approach that helps individuals achieve specific goals, enhance performance, and unlock their potential. Licenced coaches work with clients to identify and overcome obstacles, develop strategies, and create action plans. Unlike therapy, coaching doesn't involve diagnosing or treating mental health disorders.
Coaching is often:
- Goal-oriented: Setting and achieving specific objectives
- Future-focused: Developing strategies for success and growth
- Action-driven: Creating plans and taking concrete steps towards goals
At Afurakan our personal strategy coaching approach empowers individuals to achieve their goals and enhance their performance. We help our clients:
- Clarify goals: Identify and prioritise objectives
- Develop strategies: Create actionable plans to achieve success
- Build accountability: Stay inspired and focused on progress
By working with a coach, you'll gain clarity, confidence, and momentum towards achieving your goals.
Infratherapy Sessions: Enhancing Well-being through Infrared Sauna Treatments
To complement our coaching approach, we offer Infratherapy sessions featuring infrared sauna treatments. These sessions promote relaxation, detoxification, and overall well-being. The infrared sauna experience can help:
- Reduce stress and anxiety: Promoting relaxation and calmness
- Detoxify the body: Enhancing physical and mental well-being
- Improve mood: Boosting overall sense of well-being and happiness
By integrating infrared sauna treatments into our coaching approach, we provide a holistic experience that nurtures both body and mind. Our goal is to support individuals in achieving their objectives while fostering overall well-being.
Whether you're seeking to achieve specific goals or enhance your overall well-being, Afurakan's integrated approach to coaching and Infratherapy can help. Contact us to learn more about our services and how we can support your personal growth journey.