CJW Sports Therapy

27/04/2026

AI rehab plans aren’t failing because the exercises are bad… they’re failing because rehab isn’t just exercises.

Recovery isn’t about being handed a random list of exercises.

It’s about:

✅ Understanding why you’re in pain
✅ Identifying what’s actually driving the problem
✅ Progressing load at the right time
✅ Adapting when symptoms change
✅ Building a plan around you, not just your injury/issue

Because “knee pain” or "shoulder pain" isn’t a one-size-fits-all issue.

Neither is rehab.

AI can generate exercises.

But it can’t assess your movement quality, pick up what’s being compensated for, dose load based on irritability, or guide you through setbacks.

And those things often make the difference between spinning your wheels… and actually getting better.

Rehab is more than an exercise sheet. It’s problem-solving.

If you’ve tried generic rehab plans and they haven’t worked, it might not be because you need to try harder - you probably need a plan tailored to you.

DM me “REHAB” if you want help figuring out what your injury actually needs.

📍 Norwich Sports Therapist, NR3

24/04/2026

I'm back from a wonderful holiday, relaxed and ready to go!

I have a few appointments next week for anyone in need!

Mon 27th - 11.15am & 3pm
Tues 28th - 12.15 & 4.45pm (both 30 mins only)
Thurs 30th - 12.45pm, 3pm (30/45 mins) & 4.45pm (30 mins)
Sat 2nd - 9/9.30/10/10.30am

Book online or drop me a message!

🔗 https://cjwsportstherapy.sif.health/book
📞 07843663119
📧 cassie@cjwsportstherapy.co.uk

24/04/2026

If this sounds familiar, this is something I help people with all the time - looking beyond “tight muscles” to address the movement, posture and stress patterns contributing to it.

Often it’s not about forcing your shoulders to relax, but understanding why your body is holding tension there in the first place and how to help you reduce & manage those issues.

If your shoulders always feel tense or uncomfortable, feel free to DM me or ask a question below.

📧 cassie@cjwsportstherapy.co.uk
📞 07843663119

📍Norwich, Sports Therapist, NR3

20/04/2026

Medal Monday! 🏅

On Saturday afternoon/evening myself completed our first ever race abroad, at our favourite holiday destination in Ibiza 🙌🥳

12K for me, and 22K for Glen.

Times are irrelevant as we came to enjoy and soak up the atmosphere. It was also a tad on the warm side! 🌞🥵

Absolutely blessed and grateful to be able to take part in events like this - there's been a real buzz about the hotel and the resort - runners from all over the world coming together for the enjoyment & achievement of the event.

Never stop believing in yourself - you can do whatever you put your mind to. 🥰

Now it's time to enjoy the remainder of our holiday! 🍻

17/04/2026

The biggest transformations don’t happen overnight - they’re built in the quiet, unglamorous moments no one sees.

One extra rep.

One better choice.

One small step forward… repeated relentlessly.

At the time, it feels insignificant. Easy to skip. Easy to underestimate.

But stack enough of those “small” wins together, and suddenly what once felt impossible becomes your new normal.

That’s when incremental becomes monumental.

Stay consistent. The results are coming.

Comment below about the small things that have helped you stack into bigger goals 🙌

15/04/2026

Officially now on holiday until the 25th April! (Although I am fully booked that day) ✈️🌞🧳

If you need to make an appointment for return, please utilise the online booking where possible (link in bio).

You can still contact me via email or message, but I may not reply straight away, so please bear with me.

This is my first week off since Christmas, and I'm also celebrating my partner's 50th birthday whilst away, hence why you may well experience a delay in responses 🥳

See you on the other side!

📍Norwich, Sports Therapy, NR3

14/04/2026

Knowing that as a therapist, I am helping make a difference to someone's life = priceless 💕

Can I help you make a difference to yours?

Simply get in touch.

📞 07843663119
📧 cassie@cjwsportstherapy.co.uk

📍 Sports Therapist, Norwich, NR3

13/04/2026

Whilst not the most attractive of pictures, this was true life on Saturday and a picture I sent to my friend after having to run quite a lot in order to makie it on time for our connection train home after the rugby!

Moral of the story? Whilst we know that hitting the strength gains is important as we age, it doesn't mean we should ignore the CV requirements our bodies also need!

Lifting weights builds strength, power, and muscle - along with your anaerobic system.

Cardio builds cardiovascular fitness - that’s literally the point - and develops your aerobic system.

Most people wouldn’t expect to build real strength from cardio.

So why expect to build cardio from strength training?

Ask someone who only lifts weights to go run a mile and see what happens.

You get better at what you actually train.

Even 20–30 minutes of brisk walking, cycling, or light jogging a few times a week can make a huge difference.

Train your heart like you train your muscles - because it’s the one you can’t afford to neglect.

12/04/2026

Availability

As it stands, I am fully booked for my last two days this week before I head off on holiday.

I am fully booked for my first day back on the 25th, and then my diary has limited spaces for w/c 27th.

If you think you'll need some post London Marathon TLC that week, get yourself booked in before it's too late.

🔗 https://cjwsportstherapy.sif.health/book
📞 07843663119
📧 cassie@cjwsportstherapy.co.uk

10/04/2026

Over 100, 5⭐ reviews on my Google business profile.

Mega.

Lots of happy clients who have been pleased with the service they have received that they've taken the time to write a few words to help my business grow, and continue to help even more people.

Priceless.

As they say, if you're doing a job you love, it's never a chore to go to work. 💓

Not sure if I'm the right therapist for you still? Have a read of my other reviews or visit my website for more information to help you make that decision. (Both links are in the bio).

Existing client who has never left me a review? Now's the time! 😁

📍 Sports Therapist, Norwich, NR3

09/04/2026

As runners, we put so much pressure on ourselves.

Whether that's to run faster or run further than we previously have before, there's always something.

But often that just gets in the way of the reason why we run in the first place.

For me, it's for the enjoyment & the gratitude to myself for the fact that I can.

There was a time where I really wanted to hit that sub 2 hour half marathon, and I just couldn't get there.

So in the end, I just stopped worrying about it.

I don't do efforts or intervals. I don't care about technique. I have no interest in nasal breathing.

I still train for and run half marathons, but I generally walk/run them, and they bring me so much more enjoyment.

My watch simply bleeps at me each mile, so I don't see my pace. I just run based on how my body feels that day.

There's no comparison to others or even previous runs I've completed.

I just don't care.

All I do care about is making sure I nail the basics:

✅ Strength training 2-3x a week
✅ Fuelling & hydration
✅ Sleep quality
✅ Rest days
✅ Maintenance of stress levels

If you've hit a lull recently or have been beating yourself up for not "being as good", just get out there and run, maybe without your watch, look around and enjoy what your body can do.

Like or comment below if you've ever felt the same 🥰

08/04/2026

NOW GONE!!

A couple of slots have become available for Monday 13th due to a cancellation.

9am - 45/30 mins

11am - 60/45/30 mins

Perfect if you're tapering for one of the upcoming marathon events!

That is then it I'm afraid until I come back from holiday, where I am fully booked on Saturday 25th, and availability reducing for the remainder of the w/c 27th.

Book online or drop me a message.

🔗 https://cjwsportstherapy.sif.health/book
📞 07843663119

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