NYF Advertising Awards

NYF Advertising Awards Celebrating the World's Best Advertising®. A New York Festivals Competition.

02/19/2026

Leadership in 2026 is not about having all the answers. It is about staying steady when no one does.

On this episode of State of the Biz, Paul Marobella sits down with Lenore Moritz,, executive coach and founder of Momentum, to unpack what leadership actually requires in an AI driven, high pressure, always on world.

If the old playbook feels outdated, this conversation is worth your time.
Watch the full episode, link in bio.

Introducing Real Ass Ads. A new category at the New York Festivals Advertising Awards.Advertising That Actually Sells.Th...
02/18/2026

Introducing Real Ass Ads. A new category at the New York Festivals Advertising Awards.

Advertising That Actually Sells.

This category celebrates the work that keeps the industry running. The campaigns and activations that truly move product. Clear. Confident. Unpretentious.

Enter the work that delivers. Early Deadline: February 27.

Good work can be admired. Great work can be defended. Production value gets attention. It does not secure awards.Judges ...
02/13/2026

Good work can be admired.
Great work can be defended.

Production value gets attention.
It does not secure awards.

Judges interrogate intention. Strategy. Cultural relevance. Impact.

Clarity survives debate.
If the idea needs explanation, it weakens.

Craft earns attention. Ideas earn awards.

02/12/2026

Introducing the 2026 NYF Advertising Awards Specialty Executive Jury Chairs: Eight categories. Eight leaders. One global standard. In partnership with the , NYF is expanding in-person judging with executive-level Specialty Juries across key disciplines.

2026 Specialty Executive Jury Chairs

• Baked in New York
Omid Amidi, Chief Creative Officer,

• Sports
Shannon Washington, Partner and Chief Creative Officer,

• Creative Strategic Marketing and Effectiveness
Ellie Bamford, Chief Strategy Officer,

• Future Now
Colleen Shaw, EVP, Media (Solutions) and Senior Consultant,

• Film Craft
Will Dempster, Partner and Head of Production,

• Design, Package and Product Design
Emily Oberman, Partner,

• Financial Creativity in Commerce
Pete Gosselin, Co-Founder and Chief Creative Officer,

• PR
Josh Budd, Chief Creative Officer, .usa

If your work is shaping culture, driving business, or building what comes next, they want to see it.

Early Deadline: February 27 (best pricing)
Official Deadline: April 23rd
Final Deadline: May 8th

Show us something we haven’t seen before.

02/10/2026

If you fed every past campaign into AI and asked it to make your next ad, what would it miss? 

In this State of the Biz conversation, Sean McBride, CCO of Arnold Worldwide, reflects on the limits of AI and the parts of creativity that still matter most. 

Not style. Not patterns. But trust, vulnerability, nuance, and knowing how to communicate without being intrusive or braggadocious. 

This is the kind of thinking State of the Biz is back to exploring. 

Hosted by Paul Marobella (Global Head of WPP Studio X), presented by New York Festivals. 

Link in bio.

Sports is no longer a lane. It is a cultural engine.Our expanded Sports category recognizes work where sport meets cultu...
02/09/2026

Sports is no longer a lane. It is a cultural engine.

Our expanded Sports category recognizes work where sport meets culture. From fandom to feeds, it honors ideas shaped by creators and community that move fast, feel authentic, and make real impact. Now supported by a dedicated, in-person Executive Jury, with the Sports Chair unveiled this week.

In Frame: NYFA Winner, Beer Badge by Commerce (Mexico & USA).

While all eyes are on the Super Bowl, where the ads are almost as memorable as the game itself, we’re setting the stage ...
02/06/2026

While all eyes are on the Super Bowl, where the ads are almost as memorable as the game itself, we’re setting the stage for what’s next in creative excellence.

Our expanded Sports category, now with a dedicated in-person Executive Jury, will unveil its chair next week alongside our other Specialty Executive Jury Chairs. Entries are open.

02/05/2026

Most brands obsess over testing and optimization. The best ones obsess over not annoying people.

In this clip from State of the Biz, Sean McBride, CCO of Arnold Worldwide, explains what changes when your work shows up 50+ times a month (cue Flo from Progressive).

When frequency is that high:
• Formula breaks
• Humility matters
• Keeping it interesting becomes the job

Hosted by Paul Marobella, presented by New York Festivals, State of the Biz is back—spotlighting the thinking behind work that actually lasts.
Link in bio.

02/04/2026

Sometimes the idea is already there. You just have to see it.

In this clip from Library180 Ad Safari, Pete Gosselin, Co-Founder & Chief Creative Officer at CAPE, talks about storytelling through visuals and the discipline of finding the takeaway without overwriting

Early in his career, it wasn’t about long headlines or body copy. It was about landing the thought in the image and letting it do the work.

Link in bio for full video.

02/03/2026

Lyle Yetman, CCO at flips through vintage restaurant ads at Library180 and stops on the ones that refuse to make sense.

Ads that are bold, strange, a little punk, and impossible to ignore. Some feel intentionally lo-fi. Others are sharply designed. What they have in common is that they don’t try to explain themselves.

Check out the book: https://www.blurringbooks.com/product/p/receipts-2bh8m

01/29/2026

In a world shaped by algorithms and speed, it’s getting harder to slow down, absorb, and actually feed your creativity.

In this clip from Library180 Ad Safari, Lyle Yetman, CCO at McKinney, and Daniela Varela, Group Creative Director at The Weber Shandwick Collective, talk about the responsibility creatives have to seek out different inputs. Books. Museums. Unexpected places. Anything that pulls you out of the same references and the same visual loop.

Because when we’re all exposed to the same things, we end up making the same work.

Link in bio for full video!

01/27/2026

Amy Carvajal, Founder of Full Tank Studio, takes a seat at Library180 to flip through vintage NYC restaurant ads and talk about what made them stick.

From punk-rock hangouts to classic New York steakhouses, Amy looks back at ads that trusted the audience. No menus. No dish callouts. Just a point of view, a sense of place, and the confidence to let people come in on their own.

Watch the video for her thoughts on culture-led design, longevity over trends, and why some restaurant ads felt closer to movie posters than marketing.
Check out the book: www.blurringbooks.com

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