04/21/2026
FOR IMMEDIATE RELEASE
Confidential Help for Alcohol and Drugs, Inc. (CHAD) Receives 2026 Health Equity Innovation Award from Excellus BlueCross BlueShield
Auburn, NY — Confidential Help for Alcohol and Drugs, Inc. (CHAD) is proud to announce it has been selected as a recipient of the 2026 Health Equity Innovation Award from Excellus BlueCross BlueShield. This annual award supports nonprofit organizations dedicated to reducing health disparities and improving health outcomes throughout the region.
The award will support the Certified Recovery Peer Advocate (CRPA) – Outpatient & Peer Recovery Services program, an initiative designed to expand access to peer-based recovery support for individuals receiving outpatient Substance Use Disorder (SUD) treatment. This program strengthens engagement in care by providing lived-experience mentorship, individualized recovery planning, relapse prevention support, and connections to critical resources such as housing, employment, and transportation. By integrating peer services into clinical treatment, the program improves retention, reduces relapse risk, and decreases avoidable emergency department visits and hospitalizations.
The program was recognized for its innovative, evidence-informed approach to addressing healthcare access and the social determinants of health, as well as CHAD’s strong commitment to advancing equitable, community-centered solutions to the SUD crisis.
The Health Equity Innovation Awards reflect Excellus BlueCross BlueShield’s ongoing commitment to strengthening community health by investing in initiatives that expand access to care, address social drivers of health, and support underserved populations.
“We are honored to be recognized with this award,” said Caroline Rouen Dixon, Executive Director at CHAD. “This funding will allow us to expand our peer recovery workforce and increase access to critical support services, improving treatment retention, strengthening long-term recovery outcomes, and reducing strain on the healthcare system in our community.”
For more information about Confidential Help for Alcohol and Drugs, Inc. (CHAD) and the Certified Recovery Peer Advocate (CRPA) Program, please visit www.chadcounseling.org or contact: 315-253-9786.