TURA INC.

TURA INC. Global leader in eyewear design and distribution. For over 80 years, Tura has been a leading provider of eyeglass frames and sunglasses to the U.S. and Canada

Bold and vibrant, SUPERDRY eyewear captures urban energy through graphic designs and dynamic colors. Frames Featured: S...
02/20/2026

Bold and vibrant, SUPERDRY eyewear captures urban energy through graphic designs and dynamic colors.

Frames Featured: SDOW034T MUL & SDOW034T PUR

O'Neill eyewear combines the spirit of the ocean with California attitude, where adventure meets style in every design.F...
02/19/2026

O'Neill eyewear combines the spirit of the ocean with California attitude, where adventure meets style in every design.

Frame Featured: ONO 4596 C.113

Buffalo David Bitton eyewear: your bold, brave companion for adventures both big and small.Frame Featured: BW049 PUR
02/18/2026

Buffalo David Bitton eyewear: your bold, brave companion for adventures both big and small.

Frame Featured: BW049 PUR

Embrace the spirit of adventure with Ted Baker's eyewear collection, designed for those who celebrate life's everyday wo...
02/17/2026

Embrace the spirit of adventure with Ted Baker's eyewear collection, designed for those who celebrate life's everyday wonders.

Frame Featured: TW025 BUR

Innovation meets refinement in Tura eyewear—creating frames that both impress and perform.Frame Featured: R156 BRN
02/16/2026

Innovation meets refinement in Tura eyewear—creating frames that both impress and perform.

Frame Featured: R156 BRN

Make a statement with L.A.M.B. frames, blending signature street savvy with undeniable sophistication.Frames Featured: L...
02/13/2026

Make a statement with L.A.M.B. frames, blending signature street savvy with undeniable sophistication.

Frames Featured: LA157 GRY & LA154 BLK

02/12/2026

L.A.M.B. eyewear by Gwen Stefani: A fusion of glamorous style and modern edge, designed for the fearless trendsetter.

Express your playful spirit with gx by Gwen Stefani—where bold colors meet unique style.Frames Featured: GX128 GLD & GX1...
02/11/2026

Express your playful spirit with gx by Gwen Stefani—where bold colors meet unique style.

Frames Featured: GX128 GLD & GX125 NAV

O'Neill eyewear: crafted for trailblazers and trendsetters who view the world through bold, adventurous eyes.Frame Featu...
02/10/2026

O'Neill eyewear: crafted for trailblazers and trendsetters who view the world through bold, adventurous eyes.

Frame Featured: ONO4566-007

Caterpillar eyewear combines rugged durability with modern engineering for frames built to last.Frame Featured: CTO-Cont...
02/09/2026

Caterpillar eyewear combines rugged durability with modern engineering for frames built to last.

Frame Featured: CTO-Contractor 004

Experience the unique fusion of planet-conscious design and bold fashion with Botaniq eyewear.Frame Featured: BIOM004 CR...
02/07/2026

Experience the unique fusion of planet-conscious design and bold fashion with Botaniq eyewear.

Frame Featured: BIOM004 CRY

Address

10 W 37th Street
New York, NY
10018

Opening Hours

Monday 9am - 6pm
Tuesday 9am - 6pm
Wednesday 9am - 6pm
Thursday 9am - 6pm
Friday 9am - 6pm

Telephone

+15705469583

Website

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